The playbook for a thriving data business.
Practical, step-by-step guides on choosing what to sell, pricing it well, finding buyers and turning one-time sales into recurring revenue.
Free forever plan · No credit card · Live in minutes
Data revenue
Live
Buyers
Growing
Products
Published
Revenue from data products
Autopilot onNewest buyer
Research desk · Report license
AI agent
Closing 3 warm leads
Step
By-step playbooks
Free
For everyone
Beginner
To advanced
Fresh
Guides added regularly
Selling data is a new skill for most teams.
Knowing your data is one thing. Knowing how to package, price and sell it is another. Our guides bridge the gap.
- 01
What makes a data product valuable to buyers?
- 02
How should recurring products be priced?
- 03
Where do the right buyers come from?
Guides for every stage.
From your first idea to a growing catalog.
Choosing products
Identify the signal buyers want most.
Pricing strategy
Set prices for reports, indices and feeds with confidence.
Finding buyers
Reach research firms, investors and partners.
Storefront design
Present products in a way that converts.
Privacy and trust
Build buyer confidence with privacy-safe products.
Growing recurring revenue
Turn first sales into lasting subscriptions.
A learning path that works.
Foundations
Learn what makes data valuable.
Launch
Publish your first product and storefront.
Scale
Expand your catalog and recurring revenue.
What you will walk away with.
Clear
Strategy
A plan for what to sell and to whom.
Confident
Pricing
Frameworks to price products well.
Practical
Next steps
Actions you can take today.
Featured guides.
A few favorites to get you started.
- Your first benchmark report, start to finish
- Pricing indices and feeds for recurring revenue
- Writing product pages buyers trust
- Using AI agents to scale outreach
Who the guides are for.
First-time sellers
Start with the foundations and launch with confidence.
Growing sellers
Optimize pricing and expand your catalog.
Teams and leaders
Build a data business strategy for your organization.
Questions, answered
Are the guides free?+
Yes, for everyone.
Do I need an account?+
No, but having one lets you follow along hands-on.
How often are new guides published?+
Regularly. Subscribe to the Blog to hear about new ones.
Are guides different from docs?+
Guides cover strategy and best practice. Docs cover technical detail.
Can I request a guide?+
Yes. Share your idea in the Community.